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BankThink - 'Kamalanomics' presents a major growth opportunity for US banks


As the 2024 election season heats up, economic policy proposals are once again at the forefront of the national debate. Vice President Kamala Harris, widely recognized for her work in the Senate and in the White House, has introduced a comprehensive economic strategy known as "Kamalanomics," built on principles of inclusive growth, social equity  and targeted investments in underserved communities.

The debate on Tuesday between Harris, the Democratic presidential nominee, and former President Donald Trump, the Republican nominee, highlighted the stark contrast between their economic visions. Trump advocated for a return to his administration's focus on deregulation and tax cuts, while Harris championed her plan for inclusive growth and social equity. As the debate unfolded, Harris emphasized the need for targeted investments in underserved communities, framing these efforts as essential for a sustainable and equitable economic future.

While this approach aims to reduce economic disparities, it also presents significant implications and opportunities for the banking sector, particularly in terms of how banks engage with marginalized communities.

Kamalanomics is premised on the idea that economic growth must be equitable to be sustainable. The policy framework prioritizes investments in education, health care and infrastructure, especially in historically underserved areas. It also emphasizes the need for small businesses, particularly minority-owned businesses, to have access to capital and markets. This focus on inclusive growth presents a dual opportunity for the banking sector: to align with these public policy goals and to expand their customer base by serving communities that have been traditionally overlooked.

One of the key tenets of Kamalanomics is the expansion of access to credit for minority-owned businesses. Vice President Harris has been vocal about the challenges these businesses face, from higher interest rates to lower approval rates for loans. The Kamalanomics framework proposes several solutions, including the creation of new public-private partnerships, enhanced Community Reinvestment Act requirements and increased funding for minority depository institutions and community development financial institutions. For large banks, this means that there will be both regulatory pressure and new opportunities to develop products and services that meet the needs of minority entrepreneurs.

Banks that proactively adapt to this new environment stand to benefit in several ways. First, by expanding their reach into underserved markets, they can tap into a growing segment of the economy. Minority-owned businesses are among the fastest-growing in the United States, and their success is vital to the overall health of the economy. By providing tailored financial products, advisory services and better access to credit, banks can establish long-term relationships with these businesses and foster loyalty in communities that have often been neglected by mainstream financial institutions.

Moreover, Kamalanomics' focus on community-based economic development will likely lead to a resurgence of localized banking models. Regional, community banks and CDFIs, which are often better positioned to understand and meet the needs of their local markets, could see renewed relevance. These institutions could become pivotal players in the implementation of Kamalanomics by leveraging their community ties to deliver capital and support where it is needed most.

However, the shift toward a more inclusive economy under Kamalanomics will also require banks to rethink their risk assessment models. Traditional credit scoring and risk assessment tools often disadvantage minority borrowers due to factors like lower levels of generational wealth and systemic biases in data. To align with Kamalanomics, banks may need to innovate in their underwriting processes, incorporating alternative data sources and community-level insights to more accurately assess the creditworthiness of minority-owned businesses.

There are, of course, challenges associated with Kamalanomics for the banking sector. The increased regulatory scrutiny that comes with enhanced CRA requirements and the push for greater financial inclusion may create short-term costs for banks. Compliance with new regulations and the development of new products can be resource intensive. However, these challenges should be viewed as investments in a more sustainable and equitable financial system — one that ultimately benefits both banks and the broader economy.

The potential for Kamalanomics to reshape the banking industry is significant. By aligning their strategies with the goals of inclusive growth and social equity, banks can play a crucial role in fostering a more just and prosperous economy. The opportunity to be at the forefront of this transformation is one that banks should not overlook. As the Kamalanomics framework continues to gain traction, the banks that succeed will be those that recognize the value of inclusivity not just as a regulatory requirement, but as a core business strategy for the future.

Published in the American Banker Newspaper BankThink section. https://www.americanbanker.com/opinion/kamalanomics-presents-a-major-growth-opportunity-for-us-banks

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