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Effective Investing: How to minimize fees and maximize potential return

We coined the term "Effective Investing" to reflect a style of investing that does several things. First, it minimizes fees and costs. Your money should go toward your future, not to a broker or mutual fund company. There are only two ways to accomplish this, one in stock investing and the other in bond investing. Your money should be safe and effective investing means being able to sleep at night.











This means managing and minimizing risk. There are a limited number of ways to accomplish this, too. Risk is a feature of investing. It is how you get to return. Still, you can rationally minimize risk by taking a few constructive steps. 
In the bond or fixed income world, investing in US Government securities is the only way to accomplish this. 
In the stock market, the strategy is the polar opposite and can be summarized as "don't put all of your eggs in one basket," in fact, put them in the biggest basket you can find. This means investing in an Index Fund comprised of shares of stock in 500 or more companies. The S&P 500 Index is the tool we suggest (although we have had issues with S&P, their Index is solid.)
Finally, effective investing means being at peace with your conscience. This means not investing in companies that are, or may do bad things with your money. (Now, we understand that this may be difficult for some investing in US Government securities or investing in an Index, but we show you a way around this, in fact the ONLY way around this...) This means looking for and investing in responsible companies. In summary, Effective Investing:
  1. Minimizes fees.
  2. Minimizes risk.
  3. Maximizes potential financial AND social return.


We tell you how to do this online in: Stock, Bond and Mutual Fund Investing We cover the following topics:
  • What is Investing?
  • Why Invest?
  • How to minimize fees and maximize potential returns.
  • Risk and Reward
  • What Is a Stock?
  • What Is a Bond?
  • What Is a Mutual Fund?
  • What is a return?
  • What is Ethical/Socially Responsible/Environmental Social and Governance and Corporate Social Responsibility Investing?
  • What is screening? exclusion? shareholder activism? positive investing?
  • How can you invest effectively, meaning with minimum fees and maximum potential for return?
  • For a preview, see: https://youtu.be/ImgORmdCCkg
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